Sussex Modern website

Sussex Modern website

From the website:

‘Sussex Modern is the wine tourism development agency for Sussex. Telling a story of Sussex that is about more than sleepy villages, coastal retirement towns, and historic ruins, we celebrate and promote Sussex as now home to a vibrant, youthful culture for audiences with metropolitan tastes for world-class art and high-quality wine – all within breathtaking landscapes.’

My role in the Playne team was to collaborate with my creative director on the design process from conception, through development, to launch, and beyond. I was involved with preliminary user journey and persona workshops, sitemapping, wireframing, and high-fidelity visual designing whilst working closely with the creative director and developers throughout. The site received a great reception and is a growing resource for the tourism sector in the county.

See this website live at sussexmodern.org.uk

• Design
• Branding
• Identity